Wordfresh is a creative design and internet marketing company in the Rochester, NY area, serving clients all over the United States and the world.  Wordfresh was birthed from the idea that normal sized organizations have incredible opportunities opening to them out of the open-source ethos of the social web.  Our main initiative is to help organizations use the web dynamically and communicate effectively to their target markets, both through compelling design and well-founded strategy.  Our clients range from businesses to non-profits, bloggers to authors, individuals to faith communities.  Wordfresh was started in 2009 by Peter Stern (follow him!), who holds an M.A. in Communication Studies, Digital Media, from Regent University.

What Makes Us Different?

Wordfresh is unique because we believe in making use of modular tools so that we can charge our clients less.  Modular means that we take open-source developed platforms like WordPress or Joomla, and we customize them to make them fit our clients.  Because we openly play the middle man by customizing modular tools, we can charge our clients less than normal graphic design and web agencies.  However, we do this with a very strong sense of how to use these tools strategically for your organization’s growth.  We are interested in putting tools in your hands that you can and will use dynamically.  We believe that this is a new and growing model for web design with a bright future… because it benefits the customer.

Our philosophy is simple: good branding always inspires a fresh feeling, a feeling that inspires trust, joy, excitement, and identification.  We believe strongly that good design and a fresh marketing approach are essential to growth in today’s world. Our passion is to bring great design and marketing strategy to those who previously felt they had to settle for less.  If you want to read a little more about our philosophy of the web, read this post from our blog: 5 Beliefs that define Wordfresh.